...giving it a less-than stellar future.
The BBC's news/entertainment division did this piece about John Carter's less than stellar box-office...
|Don't worry, John! We'll dig our way out of this hole!|
Odd since JC has done over $125 million overseas, opened with over $10 million in China, and has yet to open in Japan, a strong market for films featuring sci-fi/fantasy and retro high-adventure (the two themes of JC)!
Personally, I think it'll end up doing very well on DVD/Blu-Ray, PPV, and 'net streaming, picking up the audience it didn't get in theatres.
Personally, I blame the marketing; terrible posters, trailers and commercials that didn't play up the "Carter was the FIRST!" concept and the whole "this is kool" idea, and, stupidiest of all, naming the flick the almost-useless "John Carter" instead of "John Carter and the Princess of Mars".
(Hey, "Hero and Plot Element" titles worked for Harry Potter and Indiana Jones!
Why not here?)
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